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RUN STRONG WITH THE MARATHON

Place your ad where 15,000 runners and 20,000 health- and fitness-conscious consumers will see it! The Detroit Free Press/Flagstar Bank Marathon on Oct. 19 and the preceding two-day expo have become two of Detroit's most popular events.

ABOUT OUR READERS:

• Almost 744,000 people within the Detroit DMA report jogging within the last year. Over 43% of those people read the Sunday Free Press.
• 1.8 million Detroit consumers have shopped at a sporting goods store in the last three months. Almost 44% of those consumers read the Sunday Free Press.
• 48% of the daily Free Press readers have shopped at a sporting goods store within the last three months.

SOURCE: 2006 Scarborough Report - August 2005 - July 2006 - Detroit DMA

DISTRIBUTION

• 350,000 copies will be inserted into subscriber copies and single copies of the Detroit Free Press on Oct. 19.
• 15,000 copies will be distributed at the Whole Foods Health & Fitness Expo, Oct. 17 & 18 at the Cobo Conference / Exhibition Center.

ONLINE

Add freep.com and detnews.com to extend your reach.

Advertisers using the marathon might also choose:

• Daily Sports
• Vital
• Twist
• strutmag.com